Kit
Email platform for creators, formerly ConvertKit, with a free Newsletter plan up to 10,000 subscribers and paid automation tiers.
Reviewed by the Noxilo team
Black Friday 2026 · Expected for Black Friday
Black Friday sale expected; last year 60% off Creator for 3 months
How to get the Kit Black Friday discount
- Watch kit.com in late November
- Upgrade to Creator monthly when the sale starts
What is Kit?
Kit, the platform formerly called ConvertKit, is email software for writers, course sellers and podcasters. Start on the free plan and pay only when you need automations.
What the free plan really allows
The Newsletter plan is $0 and, per 2026 pricing guides, covers up to 10,000 subscribers. That is generous for a growing list. Paid plans add automation and other features, and Kit now varies features by tier, so check what you need before upgrading.
Pricing and where it climbs
Third-party guides report Creator at $39 a month for 1,000 subscribers, about $33 a month on annual billing, and Creator Pro at $79 or $66. Price rises with subscriber count, and sources disagree on the cost at 10,000, so use the calculator on kit.com. Expect the bill to grow with your list.
The Black Friday deal in 2025
Kit offered 60% off the Creator monthly plan for the first three months, between 20 November and 2 December 2025, applied automatically for new customers and free-plan users with up to 20,000 subscribers. At the $39 base that is about $15.60 a month for a quarter, saving roughly $70 in total, not a year of discounts.
Who should skip it
Stores with complex product-based flows are better served by an ecommerce email platform, and teams that need heavy segmentation by purchase data may want Klaviyo. Anyone who only sends an occasional newsletter may never need the paid tier.
Decision rule
Stay on the free plan until you actually need Creator-level automations. If you do, time the upgrade to a sale window, because the first-three-months discount is the only real saving and it ends fast.
Key features
- Free Newsletter plan
- Visual automations on paid plans
- Tagging and segmentation
- Landing pages and forms
- Paid newsletters and product sales
- Creator and Creator Pro tiers
- Annual billing discount
- Formerly ConvertKit
Pros & cons
👍 Pros
- Free plan covers up to 10,000 subscribers
- Built for creator workflows
- Visual automation builder
- Annual billing lowers the monthly price
👎 Cons
- Cost climbs with list size
- Features differ by tier
- Weaker for complex ecommerce flows
Use cases
- Writer growing a newsletter
- Course creator running email sequences
- Podcaster capturing subscribers
- Selling digital products to a list
Kit pricing
As of October 2026, per third-party pricing guides (we could not open kit.com/pricing), the Newsletter plan is free for up to 10,000 subscribers, Creator is $39 a month ($33 on annual billing) and Creator Pro is $79 a month ($66 on annual billing), based on 1,000 subscribers. Costs rise with subscriber count.
| Plan | Monthly | Annual (per month) |
|---|---|---|
| Newsletter | $0 | $0 |
| Creator | $39 | $33 |
| Creator Pro | $79 | $66 |
Kit deal history
Black Friday 2026 outlook: Kit ran a Black Friday or Cyber Monday sale in 1 of the years we tracked (2025). The discount was 60%. The sale usually opened about 8 days before Black Friday. No year needed a coupon code.
| Year | Sale | Offer | Dates | Code |
|---|---|---|---|---|
| 2025 | Black Friday | 60% off Creator monthly for the first 3 months [source] | Nov 20–Dec 2 | none |
Best time to buy Kit
- Jan
- Feb
- Mar
- Apr
- May
- Jun
- Jul
- Aug
- Sep
- Oct
- Nov
- Dec
Highlighted months had a Kit sale in at least one past year we tracked.
Kit price history
Frequently asked questions
Does Kit have a Black Friday deal in 2026?
It is expected. Black Friday sale expected; last year 60% off Creator for 3 months. Expected for Black Friday.
Is there a Kit coupon code or promo code?
No code is needed right now. The discount is applied automatically when you open the deal link and pick the discounted plan.
What was the Kit Black Friday deal in 2025?
60% off Creator monthly for the first 3 months.
Is Kit the same as ConvertKit?
Yes, ConvertKit rebranded as Kit.
How many subscribers does the free plan allow?
Up to 10,000 according to 2026 pricing guides.
Kit or Mailchimp?
Kit is aimed at creators and has a larger free tier; Mailchimp has more templates and integrations.
Does the price rise with subscribers?
Yes. Paid plans scale with list size.
How we researched Kit
We checked Kit's own website, its pricing page and the sources below (October 28, 2026). Prices change often: the vendor's checkout is always the final word. Deals are re-checked as Black Friday gets closer.
